We were delighted to be joined by special guests Martin Dunn and Chris Conner from The Capability Bridge who expertly demystified traditional Effectiveness measurement methods and explored new objective-focused approaches to maximise brand and campaign performance.
Join Client Service Director, Andy and Brand Strategist, Chelsea, as we discuss, dissect and reconsider ideas around search, convenience, spending, and sustainability, exploring how challenging the status quo can disrupt the path to purchase in 2023.
We uncovered Tom Parrish's innovative strategies for better ideation, problem-solving, and production with cutting-edge technologies like 3D, virtual reality, and game engines. The session also featured a live demo of them in action!
Quantum's Head of Digital, Matt Lockhart and Group Account Director, Laura Winter shared practical guidance, real-world case studies, and actionable tips to elevate your brand's presence at every touch point.